JoicoBlonde Life Brightening Shampoo | For Blonde Hair | Add Softness & Smoothness | Sulfate Free | With Monoi & Tamanu Oil

Good quality shampoo with a nice and neutral shampoo scent. It works well for my fine, highlighted blonde, greasy hair. This is a good reputable brand and I'm happy with this shampoo product. Plus the product size is very large, and it will last me a long time, even when double-washing!

I got scared reading reviews about hair fall out and making hair feel like straw. I know defy damage worked well for my hair and i bought it off of my stylists recommendation after bleaching my hair. So, I wanted to try something else (the Defy Damage smell is ok but not my favorite). I love shampoo that works and smells good. I like gourmand scents with and a warm vanilla/sweet smell. I thought this shampoo would have more of that kind of scent based on joicos description..but, it doesn't. It smells like a salon and flowery maybe (no good at notes, sorry)? It's still better than defy dmg imo. I used it for the 1st time last night and I absolutely LOVE IT! My scalp feels clean and not itchy, my hair smells good (not overpowering), and the scent goes with my perfume which is even better. My hair feels light, healthy, soft, and all the good things. I wash with t-sal 1st because my scalp gets super dry. Then I used this shampoo. I left the conditioner in a little longer than usual at like 10 mins, but i could feel how soft it made my hair before getting out of the shower. I will say, with the shampoo, after rinsing, I felt tangles where my hair got a little damaged from the bleach; and I brush my hair before washing. This was not making me feel confident in the shampoo. The conditioner made it all better. I would not use the shampoo without the conditioner after that. My roots and about 4 inches down felt great with it but I could tell where the bleach is, it instantly got dry and tangled from the shampoo. I'm on a shampoo and conditioner journey. I love oribe gold lust but it's just so expensive. I'm trying to find what works best for my hair and my very oily yet dandruffy scalp with dry hair at my ends (my hair is confused). Joico and Oribe so far are the best. I did just order some goldie locks too after a sample did well on my hair. And I ordered purology. So we will see. My hair gets complacent with one shampoo so i have to switch it up. Hopefully, one will be my HG. Most drug store brands made my hair fall out by the handfuls. I used to have thin hair but it was thick. After all the fallout and a car accident it is a lot thinner. Which is why I will spend so much. I have waist long hair that is very finicky. I didn't notice much of a difference with the color. I'll have to pay more attention. I will update if anything changes. 1 wash isn't enough to really see all the good and bad. So far so good though!

One of the best shampoos on the market. As a blond, it keeps my hair color from yellowing or being dull.

This shampoo for blonde hair is fantastic! It gently cleanses while enhancing the brightness of my blonde strands, leaving my hair looking vibrant and fresh. The formula is nourishing, so it doesn’t dry out or damage my hair, and it helps neutralize any unwanted brassy tones, giving my blonde a beautiful, cool undertone. It lathers beautifully and has a light, refreshing scent that isn’t overpowering. Overall, it's a must-have for anyone looking to keep their blonde hair looking healthy and radiant!

I’ve only been using it for a week and so far it’s been helping keeping my hair nice and bright blonde. I haven’t noticed any fading in my hair color but I’ve also been mixing it with purple shampoo “same brand” and that’s also been helping a lot. The smell is almost like a salon smell but it doesn’t bother me if it’s making the color stay longer :)

This seems to help to manage the hair.

You don't need much to get a good thick wash. It's gentle on blonde or bleached hair.A little goes a long way.

I love this shampooIt makes my hair shine and soft